VAC VAC: The Sustainable Childrenswear Range that Makes a Difference

It seems like Spring has finally sprung, and we couldn’t be happier. Seeing the sun rise earlier in the morning is wonderful, and getting in an evening walk as it sets is even nicer. 

But as the seasons change, so must our wardrobes. You may not be thinking about investing in new pieces yourself, but children are always in need of new items. If you’ve got active kids then you probably have the washing machine on 24/7, getting rid of grass and food stains on the daily.

It can be tempting to fill their wardrobes with cheap replacements, but we urge you to think twice. Not only is it a false economy to buy low quality items, but many of the bargain brands are responsible for surplus clothing ending up on landfill. 

This is why so many consumers are thinking carefully about where they buy their clothing items, and you should do. 

Sustainability can mean a lot of things to different people. It can be linked to the materials used, how they are sourced, the processes used in manufacturing and how workers are treated in factories. For this reason, many brands claim to be eco-friendly without adhering to the practises that you might expect.

That’s why we want to introduce you to VACVAC Studio. They are one of Scandinavia’s leading companies when it comes to sustainable children’s clothing. Founded by mothers Karina and Signe, the duo wanted to create a brand that would offer stylish kids clothing that doesn’t comprise their values.

Not only do Karina and Signe take a zero-waste approach to production but the founders also take care when choosing the people they work with. They work exclusively with environmentally and socially certified factories and suppliers and believe that everyone has the right to access sustainable children’s clothing. 

Large production companies often dispose of leftover fabrics by burning them or throwing them away. VACVAC aims to put a stop to this and they have stepped up to buy those leftover items for themselves. They use these as the basis for their designs and use them to create beautiful children’s clothes. Where possible, VACVAC opts for organic cotton and natural fibres and because they’ve cut out the middle man, they can offer reasonable prices for high-quality clothing made from premium materials such as Pima cotton and merino wool.

VACVAC has been popular with the Danish market, but now they’re ready to expand, and rightly so! To celebrate, they’ve just launched their new Spring Summer collection. Although inspired by Scandinavian fashion, there is a broad range of colours and styles available for all ages. Head designer and co-owner Signe Jensen says, ‘The SS20 collection has been designed with an eye for detail and with plenty of room for play. Furthermore, it’s crucial for us that the clothing will be long-lasting and original in its design, so it can last and be passed on to younger siblings.’

Whether you’re shopping for a newborn or a twelve-year-old you’ll find plenty of options. Dress your little ones in striped onesies or floral sundresses. There are also basics such as bibs, vests and pyjamas to choose from.

We particularly like the unisex pieces. This means that you can buy a range of items that can be worn by any of your kids no matter their gender. They are perfect for passing onto siblings and other relatives and because they are such high quality, you can guarantee they’ll last for years.

Take this Harper T-Shirt. The classic navy and white stripes go with almost any outfit. Perfect with jeans, shorts or a skirt. It’s also available in a navy and brown colour-way or plain grey. An invaluable wardrobe staple for those days where you’re in a rush without time to find things that match.

These Romi Busker joggers are a must-have for lazy days at home.  Made with the softest light grey cotton, they are a firm favourite with kids who like to play in comfy clothes. Made from zero waste fabric (a mix of cotton, viscose and spandex) they have a little stretch and a tie waistband which will accommodate those unpredictable growth spurts.

Little ones will love the fun floral pattern on these Riley Baby Shorts. Not only are they an adorable addition to their summer wardrobe, but they are made with 100% organic cotton. This makes them comfortable, long-wearing and less likely to show wrinkles. The perfect kid-friendly material!

If you’re a fan of florals then you might also want to snap up this Eliza Kjole sundress. Loose-fitting and floaty, your little angel will enjoy twirling around in the summer breeze with this dress on. Light and airy, it’s an everyday dress that can be worn at home as well as for future playdates. 

For colder days, we suggest the Charlie Leggings which come in navy and white stripes. Again, this style lends itself to both boys and girls. A timeless design that will no doubt clothe future generations of your growing family. The stretchy material makes them the ideal choice for lounging as well as running and jumping. And with the darker shade of navy stains will go unnoticed! 

We also love the Minnie T-Shirt. So stylish that it should definitely be made available as an adult version!

This 100% cotton top has so many little details, including the soft ruffled hem and adjustable bow and cut open back. We think this would look nice with some denim shorts for an adventure at the park or with leggings for a lazy day on the sofa.

Fiona Reid

Fiona Thomas is a lifestyle blogger based in Birmingham. She graduated with a degree in Commercial Music where she snuck into several journalism classes and realised her real passion was writing. She had a successful career in management for several years before returning to her calling and started developing Fiona Likes to Blog, whilst working freelance for other websites. She is a keen advocate of positive body image, mental health awareness, fitness and wellbeing.

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