People can generally be placed into two groups: those who love coffee, and those who don’t. If you’re reading this, it’s highly likely that you’re in the former and, as a coffee lover, you’ll likely be invested on an emotional, physical and spiritual level into your relationship with coffee.
If you’re one of us, one of the people who loves to enjoy a cup of steaming home brew, it’s possible that you’ve never come across the wonderful world of coffee subscriptions. If so, read on to find out about why they’re such a good idea.
Enjoy new coffees
Even if you’re a coffee lover, it’s likely that you just go for your favourite bean every time – you don’t want to accidentally pick something you don’t like, and it’s just easier to go with something safe. With a coffee subscription, you gain access to new, exciting blends, and the expertise necessary to navigate your way around them all.
With most subscription services, you can navigate the different blends from the comfort of your own home, rather than the stress of the supermarket, choosing which one you think will suit you best that particular week.
It’s convenient
One of the main benefits of a coffee subscription is convenience. Speaking to the team at Peak Coffee, they outlined one of the biggest benefits as “the freedom to choose your blends at work, at home or on the commute, whenever you feel like thinking about coffee”.
They’ll always be delivered to your house when you need them, rather than you needing to pop out in the pouring rain when you least feel like leaving the cocoon of your living room. If you’re someone who often forgets to pick up coffee, and then absolutely dreads your decaffeinated morning that lays ahead, a coffee subscription might be the one for you.
Learning all things coffee
The thing about buying coffee in a supermarket is that it’s a passive experience. Often, you’ll either buy what you know or, if you’re being adventurous, you’ll go for something with a cool name or brand logo. Either way, you’re not actually learning about coffee.
If learning more about the wondrous beans than making our lives so much better is something that interests you, a subscription might be just for you. Lots of subscription services have awesome pairing and coffee recipe information, in addition to providing interesting insights into the bean making and preparation process.
Support small companies & save money
Most of the time, with coffee subscription services, you’ll be skipping the middleman, the brick and mortar shop which displays the coffee you buy.
This means that you can pay less for better coffee, with more money often going directly to the coffee producer themselves. This is a win-win – the farmers who have traditionally been exploited get paid a fair wage, while you get top quality coffee for a great price.
