Stock Up On The New Scent For Autumn: Marc Jacobs White Daisy

Perfume is an incredibly important statement and so much more than just a pretty bottle sitting on your dresser (although an elegant and eye-catching design does help!). It defines your mood, it can complete an outfit and even boost your confidence. Your perfume should be a reflection of you, and finding your signature scent could take just one visit to your nearby department store or a few years of spiriting to fine ‘the one’.

There’s also a strong connection between fragrance and memories. Just think, how many times has someone drifted past you only for you to turn around at noticing a familiar scent. Perhaps it took you back to your first love, your first girls holiday or your time at university. Scents have the ability to connect us with positive memories and boost our happiness. That is until you catch a whiff of your ex-boyfriends cologne.

What with so many fragrances battling for our attention out there, it can be hard to find one that ticks all of the boxes. Are you looking for an all-rounder, a daytime scent or something a little more sultry for the evening? Our advice is to find your everyday scent and an additional fragrance for night time to differentiate the two and also to get you in the mood for a party with just a few sprays.

If you’re seeking your ‘it’ fragrance for autumn then we might just have the answer. Perfume extraoridance Marc Jacobs has just released a limited edition fragrance within the Daisy collection to mark 10 years of its initial release. Can you believe it’s been a decade since one of the most exciting perfume releases of all time? Us neither!

Marc Jacobs ‘White Daisy‘ offers the same signature scent but in a beautiful white bottle. It’s fresh, it’s feminine and it’s fun! This is the day time perfume, with notes of wild strawberry, velvet violet petals, a blend of gardenia and jasmine. Hints of birch and cedar wood add a little intensity and depth to the fragrance and it’s no wonder this combination has become such a cult classic.

The bottle design itself is ever so cute, with a playful scattering of daisies in bloom around the cap. It won’t look out of place on your dresser.

Feel confident, empowered and ready to take on the day with this new release. Find the limited edition Daisy at Fragrance Direct.

Tilly-Jayne Kidman

Tilly is a graduate in fashion marketing and currently works in social media. She writes for various publications including the Huffington Post as well as her own fashion and lifestyle blog In her spare time she's usually wandering around her home city of Cambridge, making travel plans or finding a new restaurant to try out.