Hourglass Cosmetics: High Performance, Skincare-Based Make-Up

With its innovative formulas, advanced ingredients and  luminous results, Hourglass Cosmetics has garnered praise from beauty bloggers, make-up professionals and Hollywood A-listers alike.

Hourglass Cosmetics

Hourglass Cosmetics is a high-performance prestige make-up brand that is long wearing, fabulously lightweight and incredibly moisture rich. With cutting-edge formulations, Hourglass minimises signs of aging and maximises each woman’s individual beauty all the while pampering skin. Whatever the weather, Hourglass stays put and keeps you looking fresh hours after you apply.

The luxury make-up line has received glowing reviews across the board at Sephora.com, raves from the US beauty press and won fans on the Red Carpet, with Gwenth Paltrow and Mary-Kate Olsen sporting Hourglass looks for this year’s Met Costume Gala.

Last Thursday, November the 29th Your Coffee Break was invited to the Hourglass Cosmetics counter at Liberty to sample this sumptuous make-up line for ourselves.

One of the brand’s most fascinating products is their best-selling, multi-purpose No. 28 Serum. Intensely hydrating, Hourglass Cosmetics’ anti-aging serum creates aHourglass Primer silky, flawless canvas for make-up while fortifying the skin with twenty-eight different ingredients including:  fourteen essential oils, 10 lipid-rich plant oils and 4 key vitamins. In addition to treating and moisturising the skin, the serum can also be used to smooth and soothe split-ends and dry hair.

Hourglass Cosmetics’ tinted moisturiser, Illusion, contains SPF 15 and the natural-based peptide INSTALIFT, to protect against anging and give you more youthful, radiant complexion. It does NOT contain oils, fragrances, parabens, gluten, sulfates, phythalates or animal-derived products.

The colour cosmetics from Hourglass are rich with pigment but highly customisable in their application to be as subtle or dramatic as you desire. Their eye shadows are perfect for blending and when applied dry produce a lovely hint of colour; when applied wet, these finely milled shadows offer a more intense glamour, great for creating a seductive smokey-eye look. The Neo Classic Palette features six universally flattering shades, and comes packaged in the signature Hourglass Cosmetics compact with a 360 swivel mirror, making it a must-have for the busy professional  woman on-the-go.

Natalie Rose Your Coffee Break The product that impressed me most during our visit to the Hourglass counter at Liberty was the Film Noir Mascara. This every-day essential totally surpassed expectations, coating my lashes in a rich black while enhancing their length and fullness with just a few layered applications. For additional ‘oomph’ follow the mascara with an application of the Film Noir Lash Lacquer for all of the drama and glamour of false lashes with none of the hassle.

When it comes to lip colour Hourglass Cosmetics is at the cutting-edge of technology. Their Opaque Rouge liquid lipsticks in a matte-finish are truly amazing in their ease of application, light-weight feel, and long-wearing performance. Our favourite colour from the current line is the intense, yet flattering Riviera.

Hourglass Cosmetics are available to purchase in the UK from Liberty in-store at their counter in the beauty department and on-line at liberty.co.uk.

Natalie Rose

Natalie Rose lives and writes in London. She has an MA and BA in film and literature and a keen interest in travel, culture and fine things.