With the holidays approaching, creating the perfect festive party look is anything but simple. Whether it’s a Christmas party, family dinner or under the mistletoe with that special someone, we all want to look our best this season. What better way to spoil yourself than with a festive new look?
Alina Milos and Laura Bouillard, founders of Lin&Lo, are here to help us transform into winter chic. As two young women with a connection to beauty lasting since childhood, they know a lot about makeup.
Their passion for creating natural beauty products with the best quality mineral ingredients has served as an inspiration for their cosmopolitan brand. Read on as they share their must-have products to get a stunning holiday beauty look!
Alina & Laura’s favourite everyday products
While shimmery statement eyeshadows and bold lip colours are fun to use, it’s important to have reliable base products as a foundation for something a bit more glam. For everyday use, Alina and Laura each have their own favourite products from their collection that they gravitate toward.
Speaking with YCB, Alina tells us how she regularly pulls her favourite products from a festive sequin Victoria’s Secret makeup bag. “It contains my everyday products, such as the Moisturizing Liquid Concealer, the Perfect Brows Palette, the Instant Love Mascara, the Mineral Eyeshadow Palette, a Mineral Blush, and a few matte and satin lipsticks. Also, there are a few Lin&Lo by Alina brushes – I cannot live without them.”
Laura has a chic Armani bag in basic black, holding must-have products. “Since I am always afraid of losing something, it contains more than what I actually need but my must-have products are the Anti-Shine Compact Powder and the Cream Blush & Lips, which can be used to retouch both cheeks and lips.”
While their favourites might vary, one product they can both agree on is their go-to concealer: the Cream Corrector. Laura says, “Its moisturizing formula is perfect for the eye contour area and its covering texture conceal the circles without any difficulty.”
Getting glam for the holidays
When it comes to creating a striking holiday party look, it’s easy to play up your eyes with colour or shimmer. Laura swears by the Wet & Dry Sparkling Eyeshadow, which comes in a number of jewel-toned colours. “[It] allows [for] many possibilities to create a night out look.”
If perfecting your pout is on your holiday wish list, Laura suggests a few popular colours for winter. “There are several trendy shades for this season such as ‘Begonia,’ ‘Burgundi,’ [and] ‘Rubis,’ without forgetting the must-haves: ‘Real Red’ and ‘Deep Red.’”
Alina favours an unexpectedly gorgeous colour for this season: Orange. “There is a matte lipstick and a long-wear liquid lipstick shade called Orange, and it’s brilliant. It is red with orange reflects and it is a very unusual but beautiful shade.”
Taking care of your skin
With the harsh cold of winter affecting skin, the duo stays conscious of how to keep skin hydrated and looking its best all season long. Eating mangoes, avoiding hot showers and wearing sun cream are just some of the best ways to looking and feeling healthy this winter. Using the right products for the time of year is equally important. Laura loves using the Balanced Moisturizing Base to even her mixed skin, and topping it with the Cream Foundation Powder Finish that contains film forming ingredients which protect skin from dryness. For Alina, lips stay luxe with her favorite lip product: Nourishing Lip Balm. “[It] contains shea butter and jojoba oil, and perfectly takes care of even the driest and chapped lips,” she says.
The future of Lin&Lo
Looking to the future, Alina and Laura both feel that there is a lot more success to be had. “I believe that the quality of the products by Lin&Lo will be appreciated by many make-up addicts and that the brand will gain a large representation in several countries,” Laura says.
Similarly, Alina sees growth in the company’s future over the next couple of years, planning to gain the momentum needed to expand into more European countries. “We will have opened the first few own-brand shops in the UK and hope to be present in the iconic UK retailers. We are optimistic given the good start but our focus is on the opening of the first London shop in the next couple of months – so stay tuned!”
If you’re swooning as much as we are over Lin&Lo’s collection this magical season, check out Alina and Laura’s favorite go-to products you can shop from the collection just in time for the holidays.
Alina’s top 5 picks:
2) Cream Blush / Lips in Piony and Oriental Rose
4) Lip Gloss in Cherry and True Pink
5) Long Wear Liquid Lipstick in Grappe
Laura’s top 5 picks:
2) Cream / Blush Lips in Lumière Irisée
3) Wet & Dry Sparkling Eyeshadow in Plum
4) Star Powder in Diamond
5) Long Wear Liquid Lipstick in Nude and Real Red