What Is ‘70s Girl Summer’? The Retro Trend Taking Over TikTok
Starting to see bright colours and loud prints everywhere this summer? You’re not the only one. The resurgence of designer brands like Pucci on TikTok are giving the euro-summer aesthetic a makeover, one that the fashion retailer NEXT is coining, ’70’s Girl Summer’.
70s style is having a revival this summer, swirly retro patterns and clashing colours will be seen in everyone’s holiday wardrobes in one form or another, thanks to the resurgence of some iconic 70s designer brands recently.
Embracing the 70s look is all about having fun with your style and playing with the bold colours and loud prints synonymous with that era – they’re a must-have for those heading on a Euro-summer trip this year.
For those who don’t often wear bold outfits and are nervous about trying the trend, a 70s print headscarf is perfect for adding a touch of retro glamour to a simple outfit without it feeling overwhelming – style either over your head as intended or tie it to your bag as a fun accessory.
If you’re ready to embrace the trend in full, try a geometric print maxi dress, paired with sandals and statement earrings in the evening or reach for a brightly coloured co-ord, layered over a retro style bikini during the daytime.
Multi Geo Print Pre Tied Satin Headscarf – £18
Reiss Green Avia Geometric-Print Gathered Midi Dress – £230
Red/Blue Abstract Print V-Neck Kaftan Maxi Dress – £58
Red/Black Geo Print Satin Maxi Cami Slip Dress – £46
Red Geometric Print Satin Textured Drape Kimono – £42
Oliver Bonas Red Geometric Scalloped Top – £55