How Zara Larsson is Bringing Back Mermaidcore
With summer in full swing, fashion is looking to the deep blue for its latest obsession. Mermaidcore has officially washed ashore, transitioning from a whimsical subculture into the season’s most dominant style movement. It’s a look heavily popularized by pop icon Zara Larsson, whose recent aquatic-infused aesthetics have sent internet searches into an absolute frenzy. Nostalgia is playing a major part, too; searches for “H2O Just Add Water outfits” have spiked as fashion fans scramble to recreate that perfect, sun-soaked siren look.
But you don’t need to completely overhaul your wardrobe to tap into the trend—the most chic way to wear it is through your accessories. Search data proves the obsession is all in the details, with global interest in “beach jewelry” soaring by 972%, while searches for classic “seashell necklaces” have surged by a massive 1,000%.
Enter Abbott Lyon. To help shoppers effortlessly catch the wave, the brand has just dropped its new Written in the Sand collection.
The collection is a really accessible, stylish way for readers to tap into the look. Ready to take a dive? Ahead, we’ve rounded up three standout buys to shop from the collection right now.
The Ocean Cluster Pendant Neckace subtly captures the mermaidcore look without feeling too much and layers well with everyday gold chains.
The Written In The Sand Charm Name Necklace features a textured finish and a stylish initial pendant. This piece is perfect for everyday wear, especially with summer outfits.
The Custom Hanging Ocean Charm Bracelet is a gold ocean-themed charm bracelet that adds a fresh take on personalised jewellery. It features designs inspired by the sea.