Bubble Jewellery is Set to be One of the Hottest SS25 Accessories – Here’s Why
Following the release of ‘Keeping Up With the Kardashians’ season six, fans around the world are obsessing over Khloe Kardashian’s signature jewellery piece – her solid gold ‘Koko’ bubble necklace. According to new research by jewellery brand PRYA, Google searches for “Khloe Kardashian Koko necklace” have increased by over 5,000% in the past 30 days.
The bubble necklace trend, popularised in the early 2000s and recently revived by celebrities and influencers, is quickly becoming a must-have accessory once again. Characterised by its bold, rounded lettering and playful aesthetic, the trend aligns with the resurgence of Y2K-inspired jewellery.
“The bubble necklace trend is the perfect combination of nostalgia and personalisation”, says Arwa Hassan, in-house style director at PRYA. “With its chunky, statement-making look, it adds a fun, youthful energy to any outfit. We’re seeing a major rise in bubble jewellery, and Khloe’s ‘Koko’ necklace is the ultimate inspiration.”
Hailey Bieber has long embraced the bubble font, the model has been seen wearing the same embellished ‘B’ necklace – a tribute to her husband Justin Bieber – for the past year. Recently, Hailey wore a sparkly tribute to her son in the form of a bubble necklace, displaying her son’s initials, JBB.
Arwa says, “Bubble font jewellery is not just a passing trend, it’s a playful yet bold way to express personality, making it highly appealing in today’s fashion landscape. Celebrities like Khloe Kardashian and Hailey Bieber have undoubtedly contributed to the trend’s resurgence, but beyond that, it’s the versatility of bubble jewellery that keeps it relevant. Hailey’s effortlessly chic layering of multiple bubble necklaces has inspired fans worldwide.”
For those looking to embrace the trend, PRYA offers a range of stylish bubble jewellery options, including customisable name necklaces and initial pendants in gold and silver finishes.
Personalised Bubble Charm Necklace starting at £30
The fully customisable Bubble Charm Necklace Builder offers the perfect way to create a personalised necklace. Featuring up to 12 beautifully crafted charms on a choice of gold or silver micro curb chains, this tool allows for complete customisation.
Whether selecting personal initials, a full name, or the initials of loved ones, this charm necklace can be tailored to tell a unique story. Designed for versatility, charms can be added or removed within seconds, with the option to expand the collection over time, as additional charms are available for individual purchase.
The interactive builder provides a seamless experience, enabling users to experiment with colours, styles, letters, and charms to visualise their personalised design effortlessly.
ICY Bubble Letter Initial Necklace £58
The Beautiful ICY Bubble Letter Initial Necklace offers a bold and personalised touch to any look. Each letter is meticulously encrusted with radiant CZ stones, creating a dazzling effect. Available in the luxurious warmth of 18k gold or the timeless allure of silver plating, this necklace is more than just an accessory—it’s a statement piece that embodies the bold, unapologetic energy of Y2K style.
ICY Mini Bubble Initial Necklace £48 (currently on sale for £35)
The ICY Mini Bubble Letter Initial Necklace is a stunning personalised piece, crafted with meticulous artistry and adorned with sparkling CZ stones. Available in the radiant warmth of 18k gold or the classic elegance of silver plating, this necklace is more than just an accessory—it’s a symbol of confidence and the bold, fearless spirit of the Y2K era.
Bubble Custom Name Necklace £52
The iconic PRYA Custom Bubble Name Necklace is a bold statement piece that celebrates Y2K style with its playful bubble balloon-shaped letters. Designed to adorn the neck with a personalised touch, this necklace is available in four distinct chain options—Classic, Mini Curb, Cuban Chain, or Micro Curb—offered in luxurious gold, silver, and rose gold finishes.
Mini Bubble Initial Necklace £40 (currently on sale for £26)
The Mini Bubble Letter Initial Necklace captures the fearless spirit of the Y2K era with its bold design and meticulous craftsmanship. Available in radiant 18k gold or timeless silver plating, this shimmering piece is more than an accessory—it’s a statement that embodies the energy and style of a generation.
For more bubble-inspired jewellery, view PRYA’s Bubble Collection.