Even though we are obsessed with the 1970’s bathing suit and flirty polka dot bikinis here at Your Coffee Break, we can’t help of thinking that it is slightly unfair that the majority of hot swimwear is made for us girls.
Thankfully, the new British luxury swimwear company Love Brand & CO. now launched their fab debut collection “Trunks for Trunks” for men, boys and babies. Here, you can expect to find stylish shorts in charming prints and colours made for the fashion conscious swimmer.
Set up only last year, Love Brand & CO. plans to expand through a series of ready-to-wear products, each intrinsically dedicated to a relevant charity.
Oliver Tomalin, the man behind the company, calls his concept ‘Bisociation’ adopting the term coined for the conceptual blending of elements drawn from two previously unrelated mediums. He suggests a deeper cultural shift where consumers will start to consciously and subconsciously associate products to newly associated ideas for charitable giving.
Choose your favourite swimming trunks for this summer and pair it with a casual Tee and hot shades.
For more information or to make a purchase visit: http://www.lovebrand.com/collection.html