
Wild at Heart Triumphs with Double Victory at Chelsea in Bloom
In a remarkable achievement that underscores London’s flourishing floral design scene, Wild at Heart has secured both gold and silver gilt awards at the prestigious Chelsea in Bloom competition, running alongside the renowned Chelsea Flower Show.

This exceptional recognition comes at a time when the UK floristry industry is experiencing significant growth, with the sector projected to reach a market value of £1.1 billion in 2025. The achievement reflects Wild at Heart’s innovative approach to floral design and their commitment to excellence in an increasingly competitive market.


The awards, in conjunction with Veronica Beard, and Love My Human acknowledge Wild at Heart’s extraordinary creative vision and technical expertise, particularly notable as visibility for UK florist brands has increased by 17% this year. Their winning displays showcased the company’s signature style of combining traditional techniques with contemporary design elements, perfectly aligned with current summer trends favouring bold, vibrant arrangements.

“We are thrilled to receive both gold and silver gilt recognition at Chelsea in Bloom. These prestigious accolades reflect our team’s dedication to creating extraordinary floral displays that capture the imagination. This achievement alongside the Chelsea Flower Show reinforces Wild at Heart’s position as a leader in innovative floral design,” said Nikki Tibbles, founder of Wild at Heart.

The timing of these awards coincides with growing interest in floral design among younger demographics, as recent market research indicates that 16-34 year olds represent the most promising opportunity for growth in the flowers and houseplants sector. This achievement positions Wild at Heart perfectly to capture this emerging market while maintaining their reputation for excellence in bespoke floral services.
Wild at Heart is a premier London-based floral design company specialising in exquisite and imaginative arrangements for all occasions. Their diverse range includes the signature Peony Collection and the upcoming Number Collection, featuring bold, monochromatic seasonal bouquets.