Whether it’s a black Americano, Cafe mocha, Soy chai latte or the favorite Frappuccino, the colossal cup of coffee has become the morning savior and dispenser of energy for career driven women around the globe. From starlets, including Nicole Richie, Whitney Port and the Olsen Twins, to fashion’s most beloved pr girls, Aliza Licht of DKNY PR Girl and Oscar de la Renta’s PR girl Erika Bearman, it’s no secret that the fashion and celeb industry love their caffeine fix.
While toting around a coffee cup has become one of fashion’s chicest accessories, this energy booster has also proven beneficial to our health from its cancer-preventing and depression-lowering effects. Packed with antioxidants, coffee can increase a person’s lifespan by decreasing one’s risk for skin-cancer, stroke, depression, and type 2 diabetes.
What’s even greater about this caffeinated beverage that gets us moving is that the more cups the better. Studies have shown that while drinking just one cup of coffee, one of the greatest sources of healthy antioxidants in one’s diet, can reduce diabetes by 13%, 12 cups a day can slash it by 67% percent.
It’s no secret that the magazine and fashion industries give a friendly boost to the coffee industry. Between waking up at the crack of dawn to begin the day to working crazy hours in fast-paced environments drinking coffee is the chic way starlets and fashion-focused girls alike choose to stay on top of their game.
Just look at the Your Coffee Break girls: we begin our morning with the perfect caffeine fix – extra shots please, around 12 pm you can find us running to our favorite Starbucks coffee shop just around the corner or using our favorite Coffechino coffee machine suppliers. Once we finally carve out time for lunch we are happy with any meal that contains a side of coffee and when we finally convince ourselves that it is time to stop working and go home you will catch us sneaking those last two espresso shots just in order to finish that power-point presentation for next day’s meeting. If we aren’t boosting the coffee industry, I’m not sure who is.
Caffeine has become a symbol in the trendy work environment, especially in the career worlds of pr, media, and fashion, epitomizing hard work, ambition, and that “i’ve been up all night working but nothing is going to stop me” attitude. Coffee and the classic “coffee date” has evolved into a fundamental way the fashion community interacts with one another – it’s where we conduct interviews, hold meetings, and quickly catch up with our girlfriends before we each have to sprint back to our work-obsessed jobs that we love. It’s how we relate to each other.
Coffee has become a chic staple behind every career driven woman’s life. From our favorite designer brands to our cherished fashion magazines we all know this caffeine wonder is behind the magic. With our trenta-sized coffee cups in hand we are ready to take the world by storm.
Photos courtesy of: www.starhandbags.se
